It’s great to come across an article that informs, educates and just plain makes you makes you feel good. Ever since Kathy and I published our asset-based thinking book for teens, “Change The Way You See Everything- For TEENS” we have be amazed and inspired by teens putting ABT into action in more ways than [...]

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Last year when Kathy and I were creating our new book, Change The way You See Everything - For TEENS, we had the opportunity to work with some incredible teens all around the country. We came away believing more than ever that Teens have the potential to be our next “Greatest Generation”.
We are passionate believers [...]

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We have been very fortunate to have James Patterson, the world’s best selling author, be a part of the Asset-Based Thinking positive conspiracy. Jim is an exceptionally talented man and a great fan of asset-based thinking. Jim wrote the foreword for our first book as well as our recently published teen book. One of Jim’s [...]

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This week I read a report about students at Mundelein High School outside of Chicago who are experimenting with simplifying their lives. It’s part of an empathy exercise for teens to see and feel what it’s like to go without certain conveniences….in ABTeen terms it’s called “trading places”. These teens made a commitment to go [...]

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In the United States there over 20,000,000 teens. Globally the UN estimates that in 2003 the number of young people aged between 10 and 19 reached 1.2 billion, or nearly a fifth of the total world population. That’s a lot of ABTteen power and potential. We believe our next book, Change The Way You See [...]

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In creating our next book, Change The way You See Everything - For teens, Kathy and I have become inspired and energized by the awesome power and potential of youth. Also, our work with teachers, educators and advocates has heightened our recognition and commitment to the importance of reading in their development. That’s one of [...]

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Last week I wrote about Pepsi’s new Millennial marketing initiative based on their “Optimism Project”.  It’s an interesting Asset-Based Thinking example of how a smart marketer is tapping into the “attitudinal assets” present in this target group and the power of optimism and potential in times of pessimism and problems. An excellent example of a [...]

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In August I posted a blog concerning Asset Based Thinking and Millennials.  Their propensity to embrace positive outlooks and actions converging with their digitally based savvy and activism means they have the potential to become our next “Greatest Generation”.  Also, over the last couple of months, I’ve been voicing my strong point of view that [...]

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Just did a post on James Patterson’s readkiddoread.com. It discusses a great NPR broadcast about the power and enjoyment of reading as a fundamental building block in helping to shape and develop our next generation. Definitely an ABT mindset that we like a lot, especially since our teen book will be hitting the shelves soon. [...]

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Thanksgiving is one of my favorite times of the year. When we lived in NYC our apartment was on 81St. and Central Park West…the very epicenter and beginning of The Macy’s Thanksgiving Day Parade. For our family and friends Thanksgiving was an evening and day long celebration of all the great things we all treasured [...]

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